Your Clients Called: They Said You Can Stop Texting Them From the Toilet...
You're just taking a quick break to pee, but you can't even get 45 seconds to yourself.
Your phone buzzes with an urgent client message that can't wait. You don't think twice about answering it and hurry on with the rest of your day.
It's one thing to have your hands full with a toddler and not have a moment of peace while you pee... that's an inevitable and temporary phase of parenting.
But when the problem is work instead of a baby, it's actually a really important indicator, like the canary's song gone quiet in the mineshaft.
It means you've gotten to the point that there is no moment too small, too private, or too personal to be interrupted by work. And somewhere along the way, you've probably almost forgotten that it's not normal or healthy.
You're Living the Life You Used to Dream About, But Almost Don't Want Anymore...
You know that the pace you're going is not sustainable and that the way you spend your time doesn't line up with what truly matters to you.
But you're living the life you used to dream of! (Only you almost don't want it anymore...or at least not the way that it is right now.)
Deep down, you know in your heart that something has to shift.
But you barely have enough bandwidth as it is. How can you change everything when you're having a hard time keeping up with anything?!
You tell yourself: "If only I had more help..." "If only there were more hours in a day" or "If only I had better clients..." things would be different.
But honey, even if you got 100 dream clients tomorrow, if your nervous system can only sustain 75 or 50 (or even 25), you're still going to be running WAY above capacity.
And let's be real, if you'd offloaded 10 hours of work to a new assistant last week, you would have just found 10 hours of more work to fill them up with, right?
And be just as worn out today?
The problem isn't that you need more time, more help or better clients.
You have a self-connection problem.
Somewhere along the way, you stopped paying attention to the signals from your very wise, highly-evolved body...
And you're paying the price.
Because your body knows.
Not only does it know when you need to work or rest, but tuning in to it is how you stay connected to the work you were put on this planet to do.
Listening to it and trusting it is the key to having the IMPACT you want in a SUSTAINABLE way.
Now I'm not saying that's the ONLY thing you need, 'cause there's certainly a time and place for analytical problem solving to help your life flow more smoothly. (In fact, that's another one of my fortes.)
But when your decision-making centers around the inner "yeses" and "no's" that your body sends you, something happens.
Suddenly, you start to be able to make tremendous progress WITHOUT burning yourself out.
Suddenly, you ACTUALLY have downtime you can feel good about because #1) it's enjoyable and necessary, but #2) you know it is recharging you to help you be even more strategic and productive when you get back to work.
And that's why I created my flagship program: The Evolution Solution.
Whole-Life Strategy & Support for Evolving From Your “F*ck-I-Can’t-Keep-Doing-This-There’s-Gotta- Be-a-Better-Way” Kind of Business to Your “Holy-Sh*t-How-Did-I-Get-So-Lucky?-I-Didn’t Even-Know-This-Was-Possible” Kind of Life
You Don't Have a Time Problem. You Have a Self-Connection Problem.
I Know Because I Used to, Too. (And I Found the Way Out of It.)
I had the two gorgeous kids and the dedicated husband who was as present as any dad could be despite traveling half the year.
I had the six-figure pickleball coaching business, the team of eight, the personal assistant, the house cleaner, the dream working vacations around the world.
I had checked off enough of the boxes that were supposed to make me happy to realize that that kind of happiness is fleeting...if you feel it at all.
I thought the answer was better systems, more help and smarter delegation.
But eventually I realized it was more than that...
It felt like a pandora's box crossed with the magician's endless handkerchief trick and Mary Poppin's Carpet bag: The work was never-ending!
I realized that no matter how many people we hired, I could always make up more work for me and my team to do.
The work just kept expanding to fill whatever space I gave it.
Finally, I had to stop asking "How can I grow my business?" and start asking "How do I want my business to support the life I actually want to be living?"
It was a start, but unfortunately, (and probably not co-incidentally) I realized that right around the time my life fell apart.
My adrenal system was so shot I was on our dream vacation in Hawaii and couldn't get out of bed for 4 days.
My emotional needs were so unmet that I told my husband I wanted to open up our relationship so I could start dating other people. That's when he told me it was the end of the road for us.
In the years since then, I have fundamentally re-oriented my life and business to better honor my body's signals and it's changed everything.
So the question is: How can YOU re-orient your business and re-align your life to better honor YOUR body's signals so that you stop feeling so burned out by putting your loved ones aside to focus on a never-ending stream of clients?
That's the conversation nobody in your life is having with you right now and that's why I created this weekend immersion.
It's Time to Re-Orient Your Business & Re-Align Your Life
You're Overdue for an Evolution If This Sounds Like Your Life:
Besides the ol' "texting from the loo" (as they used to say in old English, ha ha)...
At the end of the day, you check email one more time before bed and then can't turn your brain off.
You've prioritized a client message over dinner with your partner and/or kid(s) more times than you want to count.
You tell them "just 10 more minutes" as you tell yourself it's "just this once," but you all know it's almost always longer than that and never just this once.
You take a Saturday off and spend most of it feeling vaguely guilty, like you're stealing time that doesn't belong to you.
You have moments of being present with the people you love, but honestly, that's not always easy either, and sometimes work problems feel easier to solve than personal problems.
Either way, it's hard to remember the last Saturday you actually relaxed and enjoyed yourself! Let alone had fun, laughed your @ss off 'til your belly hurt, cried in the arms of someone who loves you, or got lost in a moment of pleasure or creativity that WASN'T work related...
The hard truth is: the relationships you care about most are getting the version of you that's left over after everything else, because...
The Way You're Living is Quite Literally Draining the Life Out of You
(Stress Kills!)
You lie awake at night thinking of all the things you didn't get done today and how tomorrow you're gonna start all over again...and you're not sure how much longer you can keep doing this.
On a regular basis, you wish you had a regular effing 9-5 job that you didn't have to think about after hours..
But then you remind yourself that you used to dream of having a business this successful. You tell yourself you should feel grateful instead of complaining about an annual income that many people can only pray for.
And, of course, if you can find things to feel grateful about, enjoy that feeling.
But in the meantime, it's okay to admit that you're not okay.
It's okay to want (need!) to re-orient your business and re-align your life BEFORE you crash and burn.
Just because you're not lying on the floor unable to function doesn't mean you're thriving, or even doing very well.
It's tricky because you're still delivering, still showing up, still keeping the plates spinning, so it seems like you're doing fine.
And that's why nobody around you can see quite how urgent the situation is, and why you haven't quite justified doing anything about it yet.
You "look fine" from the outside.
You ARE fine, technically. In one definition, anyway.
But fine is a long way from happy, thriving, and alive.
You've evolved as a person since you started your business, and your business has evolved since then, too.
If you aren't consistently re-orienting your business and re-aligning your life around what you want NOW, who you are TODAY, and what you want THIS tomorrow to look like, there's going to be friction.
And we all know how uncomfortable the friction of chafing is.
The Costs Are Real, and They're High
And They Show Up Everywhere
The version of yourself you've been quietly outgrowing is creating friction in SO many aspects of your life. And you can feel it, even if you can't quite name it yet.
Something in your relationships, your work, maybe your sex life, or family dynamics is telling you that the life you built for yourself doesn't quite fit who you are anymore.
That's more than a strategy problem. It's an alignment problem.
It's a failure to evolve problem, which needs a "Re-Orient Your Business & Re-Align Your Life" solution.
There are life coaches, and there are business coaches, but it's not often you find someone who helps you navigate the intersection of your business and your life.
Because the fact is, there are many times that what seems best for your business is not best for your life, and vice versa.
So which do you prioritize? When? How do you know? And what do you do instead?
Those are the nuanced, nitty-gritty questions I love exploring.
If you want someone to look at just the strategy, there are people for that.
I am not one of them.
Because what's the point of figuring out a better strategy if you're still running on fumes?
What's the point of having the best strategy in the world in a business that isn't right for you anymore?
What's the point of pivoting to a new strategy in your business when everything in your heart and body is calling you in an entirely new direction.
It's Paid Off in Dividends...
"There are plenty of people who can write copy or do marketing. Wendy's ability to work with you as a person and uncover what's under those layers, to get deeper into your motivation, desires, and fears is what makes her unique and invaluable.
You get the work done, but in the process, you get more clear on your goals, fears, and motivations. That's really what's remarkable.
We've been in business nine years and every time we've invested in working with Wendy it's paid off in dividends."
-- Micah Shanser
CEO & Founder
Amazing Brains & Restorative Adventures
"6 Months Later, My Finances, Clients, Confidence and Relationships are All in a Dramatically Better Place"
"Working with Wendy has been transformative for my business. After our weekend retreat, I felt like I wasn't alone in my business anymore — I had a true partner in my mission to change the world.
Her ability to help me prioritize tasks and fill in gaps in my strategy is invaluable.
We started six months ago, and now my finances, my clients, and my confidence in my ability to fulfill my divine mission are all in a dramatically different and better place, in large part thanks to the clarity Wendy helped me find.
Her guidance extends beyond just business, helping me prioritize my time, organize my life, and manage my stress. Her celebration of my achievements and understanding of my unique challenges in the industry is refreshing.
The quarterly retreats we've planned are giving me the space to work ON my business, not just in it, and it's becoming clearer how crucial it is for my growth and success to have these dedicated times to step back and reassess."
-- K. T.
Eugene, Oregon
(Title & Industry Omitted for Privacy)
How Many Business Coaches Also Coach You on Your Sex Life?
I Do. Because It's All Related.
Now I'm not gonna go there if it isn't coming up for us.
But as I ask questions and tune in to your energy, that might be exactly where we start (or end up).
Because we can talk about the most exciting new business ideas for you, but if you're stuck in a marriage with someone who was a match for who you were 15 years ago, you're not living a life that's going to inspire you.
I've seen people who keep doubling down on the business strategies while ignoring the bigger, harder questions in their lives. And guess what...
It doesn't work. Or even if you do have some success with the business strategies, you find yourself six months (or three years) down the road feeling resentful of your partner because everything else in your life is going swimmingly, and it feels like they are holding you back.
Only, it's really you holding yourself back.
(Hence the name of my upcoming book is "You're the One" and it's NOT a reference to finding your one and only.)
I've had a client come to me wanting to talk about something their partner does in bed that they find really annoying, and leave realizing that their fear of facing the unknown is keeping them from being honest with their partner, just as much as it's keeping them from being honest with their clients.
But it's not just about sex. Maybe your sex life is great! Or you're happily asexual.
But there will be some other aspect of your life that is impacting your business.
Maybe it's your relationship to your parents, your kids, or the people who raised you.
Maybe it's as random as your indecision about buying your next car.
Whatever it is, when it comes down to it:
Your confidence, your power, your aliveness, your ability to surrender and receive, your honesty and clarity about what you want weave through every area of your life.
We can't make your business better until we see how it fits into the whole picture of your life. And we can't make your life better until we see how it's being impacted by your business.
That's the kind of work we do on my retreats, and there's NO ONE out there doing anything like this.
(I know because this is one of MANY cultural trends I've been on the leading edge of. Who else do you know that studied EFT Tapping way back in the 90's, published a Conscious Parenting magazine in 2007 AND won a USA National Pickleball Association Gold Medal in friggin' 2009?!
No one else, that's who.
Here's What an Evolution Solution Retreat Weekend Is Actually Like...
Let Me Start By Telling You How It's Gonna Feel
(This is Wendy Effing Garrido You're Workin' with After All...Where Else Would We Start??)
You're going to feel supported, connected, relaxed, and engaged for most of the time we're together.
By the end of your time together, you're going to feel like it's been nearly a week since we began because we will have covered SO MUCH ground, and you'll be in awe of the clarity you've gotten, the enthusiasm you feel to take practical steps in the direction of a desire you didn't even have words for before we started.
There will be times your intellectual wheels will be spinning when I ask you a logistical question about your business, but for a good amount of time, I'll be asking you questions that require you to take a breath, check in with yourself and tune in to your truest answer (not just the convenient one, the usual one, or the one you think it should be).
There will be times you'll feel emotional, and it will feel wonderful. As you feel heard and understood by me in a way you never have before by anyone. As you share your gratitude with me for showing up so fully for you.
But there will also be times when you feel slightly uncomfortable.
Maybe it will be because you feel the tingle of heat behind your eyes as you name a feeling you haven't had time to even recognize, let alone feel, and it's a lot to face.
Maybe it will be because you find yourself getting annoyed that I am asking you what you're feeling when you thought we were "supposed to" be talking about something logistical. (Note: I don't generally ask people how people they're feeling unless I sense there's something juicy there for us to harvest, and people never get annoyed with me about it unless there's something else coming up for them that they haven't recognized yet.)
Maybe it will be because you feel guilty "doing nothing" as you take a long, hot bubble bath by yourself with the music on while I make us dinner.
I can't predict WHAT you'll feel comfortable about. Only that it's bound to happen, if only for a few minutes, when I give you push back on one of your limited beliefs.
But I can tell you that your feelings are welcome. That I have a ton of capacity to hold your tears, your anger, your sadness, and your enthusiasm. That if you're struggling to name them, I've got the capacity to help you figure that out, too. That "slightly uncomfortable" is entirely fair game, but we will do our best to make sure you don't veer into the domain of "actually uncomfortable".
I will never intentionally push your limits, and my goal is to show up as compassionately as possible while, at most, gently poking or prodding at what I see holding you back.
I can't promise you'll never feel tired, slightly uncomfortable, or a bit overwhelmed. I can promise that the minute one of us recognizes how you feel, we'll check in and re-evaluate our plan and priorities.
We'll work with your energy instead of against it.
And seemingly magically, by Sunday morning, we'll have accomplished more than you even think is possible right now.
And we will do it by NOT pushing, rather than the way you're currently pushing.
Here's What the Loose, Go-with-the-Flow, Tune-Into-Our-Nervous-Systems & Honor-Our-Aliveness Schedule/Agenda Looks Like
Unless otherwise agreed, we'll plan to spend one full day together, flanked by a few hours on the days before and after.
Most Evolution Solution Weekends start with dinner on a Friday night, which I call our Ground & Unwind Time.
We'll catch up, check in, get the urgent concerns off your chest, and get to know each other better if we haven't already. As topics arise, we'll also begin to form a loose agenda for our time together (punch list, really). This will include topics and agenda items you come into the weekend knowing you want to touch on, as well as any new ones you come up with as we talk AND any that I deem essential as well, based on what I'm hearing from you.
You wouldn't be the first person to wonder why I put something like "brother's birthday party" on the agenda for our so-called business retreat.
And to be completely transparent, sometimes I can't even explain it at first beyond a gut sense!
But it's always based on the facial expressions, body language, and overall energy that I pick up on as you're talking to me about the topic.
If I have a sense that there's an important insight there for us, I'll add it to our agenda, and we'll see how it flows into the weekend.
(In my upcoming board game, I call those important insights "Clarity Gems," and they'll help you hone in on your deepest desires as well as what's holding you back from living the life you dream of.)
Depending on how we're feeling, we might stay up 'til 2 am talking and decide to sleep in 'til noon the next day, or we could call it an early night and set an alarm to get an early start on the next day.
The entire agenda for the weekend will be created, negotiated, and adjusted between the two of us, moment to moment, based on what we're both wanting, feeling, and needing.
Regardless of when, eventually, we'll each go to our separate rooms on Friday night to get a good night's rest.
The reason I love having this Ground & Unwind Time the night before is because it gives you downtime overnight and in the morning to reflect on everything we've already talked about so that we can hit the ground running for our next sessions and dive in even deeper.
Here's What To Expect...
You Can Think of Our Time Together as One-Third Nervous-System Oriented Immersion, One-Third Business Implementation VIP Day, and One-Third Life Coaching Intensive
Not separated into discrete segments, but ebbing and flowing and pivoting in any given moment based on the thoughts, feelings, needs, and desires that are coming up for us.
Along the way, you'll tell me what's working for you, what's been quietly draining the life out of you, where you feel like you've been beating your head against a brick wall, and what you've been consciously avoiding — so I can help you recognize what you've been unconsciously avoiding.
And if or when you're ready, you can tell me about that thing you've been secretly desiring but have hardly been able to say out loud to anyone yet.
In every moment, I'll be tracking your energy, body language, and facial expressions, along with my own internal bodily signals, to help us hone in on the juiciest, most powerful parts of your stories, questions, and explanations to get to the feelings, clarity, and solutions that may be sitting just below your conscious awareness.
The Vibe is Late-Night-Study-Group-with-Your-Bestie crossed with Business Power Lunch crossed with Zen Garden Labyrinth Meditation
This is not a luxury spa experience with a concierge and a private chef, but it isn't a 48-hour grind session either.
Nor is it a combination of the two!
It's both of us, doing life, focused on you, fully in it together, busting out SO MUCH sh*t when we're feeling it, and resting, exercising, or taking a break when we're not. I'll be modeling, and you'll be practicing moving at the pace of your nervous system.
We'll eat simple, delicious, easy-to-prepare food selected for our dietary preferences, cooked by whichever one of us feels best resourced in a given moment.
Maybe cooking is second nature to you, so you make the food while I sit nearby asking questions, taking notes, and offering solutions.
Or maybe you're huddled up doing some journaling while I'm singing to myself in the kitchen.
As with everything in my life and this retreat, we go with the flow.
About the Location
Regardless of whether you travel to me or I go to where you are, I'll find us a comfortable, cozy Airbnb... somewhere with nice light, a peaceful view, access to nature, a table for working, and a comfy couch.
You'll be out of your usual routine in surroundings quiet enough that your nervous system can slow down and you can actually exhale for the first time in longer than you'd like to admit.
To give you a sense of my taste and what to expect, these are all actual Airbnb's I've stayed in around the world:
Wendy Makes Every Great Idea Better, Easier & More Elegant
"I've worked with top coaches in exclusive coaching programs.
What sets Wendy apart from just about every other coach or consultant I've worked with is how attuned she is to finding ways to grow your business without sacrificing your self-care.
On top of it, she's a practical thinker, but not one of those practical thinkers who leave you feeling like you can't do what you thought you could. She helps you see new, more elegant ways to accomplish it!
Every idea I bring to her — when I'm done, it's just more amazing. (And I bring some really powerful ideas to the table.)
For over a decade now, I have come back to Wendy because of her brain and intuition."
-- L ethia Owens
How I Work
You're wasting a lot of time looking for solutions to the problem you THINK you have, instead of the one you ACTUALLY have.
In my experience, the problem someone starts out telling me about at the beginning of a conversation is almost never the problem we're solving by the end of it.
So the first thing we do is figure out what's really going on.
This part is a little like a game of whack-a-mole, except I'm the one doing the whacking and your reasons, excuses, and justifications are the moles.
Let's say the problem is you've been trying to do a video to promote your business but you don't know what to say in it. (A real client's real problem, by the way.)
I give you a series of easy, doable solutions to the problem you're presenting, and you tell me why each of them won't work, one after another — until finally we uncover the REAL reason.
In this case, by the time we get to the end of the conversation, you realize it's not so much that you're afraid of what to SAY in the video. It's that you're afraid that if you speak to the ideal client you REALLY want, you're not sure you have what it takes to service them.
What starts out sounding like a content issue is actually a confidence issue.
That's when the second conversation starts.
Once we know what we're actually solving for, I start trying different solutions on for size, and this is where it gets fun.
Think of it like finding the missing puzzle piece. You have a hole, and I'm suggesting shapes: does it feel like a triangle? Does it have three sides or four? Are the corners sharp or round?
You tell me when something fits and when it doesn't, and we keep going until we find the piece that clicks into place.
With that client, they called a respected peer who knew them and knew their audience, got reassurance that they absolutely had the skills, and once that confidence issue was addressed, the content issue was either a non-issue or easily solved in minutes.
I can tell what's going on for you better than 95% of the people in your life ever have because I'm wired to track it.
The same way I'm often the first person in a room to notice when the energy shifts, or when someone's tired before they know it themselves, I'll pick up on what's happening underneath your words before you've even finished saying them. That's just how I'm built.
And once I see it, we move fast — sometimes almost embarrassingly fast.
In one retreat weekend, we figured out in about three minutes that a simple Outlook notification setting was the solution for my client having his Saturday mornings interrupted by work every week for two years. We fixed it before lunch.
Chances are some of your solutions are that simple. It's just that you can't see them right now because of the perspective you're stuck in.
I'll find us a cozy Airbnb — somewhere with nice light, a peaceful view, access to nature, a table for working and a comfy couch...enough quiet that your nervous system can slow down and you can actually exhale for the first time in longer than you'd like to admit.
Our agenda in every moment will be set by our nervous systems as we tune into the information our bodies are giving us in each moment. We'll rest when we're tired, eat when we're hungry, move when our bodies need exercise, cry when we're feeling tender and spend the rest of our time laughing our assess off, gabbing about your business and talking about how it intersects with you personal life.
You'll tell me what's working for you, what's been quietly draining the life out of you, where you feel like you've been beating your head against a brick wall and what you've been consciously avoiding (so I can help you recognize what you've been unconsciously avoiding).
If/when you're ready, you can tell me (or ask me anything you want to know) about that thing you've been secretly desiring but have hardly been able to say out loud to anyone yet. In every moment, I'll be tracking your energy, body language and facial expressions, along with my own internal bodily signals to help us hone in on the juiciest, most powerful parts of your stories, questions and explanations that may be sitting right below your conscious awareness.
By the end of day one, most people already feel more clarity and enthusiasm than they've had in years. By the end of our work together you'll have a practical roadmap for what comes next.
You're passionate about what you do.
You were enough of a dreamer to start your business, enough of a pragmatist to make it profitable, and enough of a self-improvement junkie to be close to outgrowing it.
You weren't prepared for navigating the complexities of your business growth and personal growth while life keeps humming along so you find yourself racing through your days trying to keep up with it all.
What's it Gonna Take for You to Slow Down & Find a Better Way?
It's like the old adage of not having time to sharpen the axe...
You're so frantically chopping away at the tree that you can't see that if you'd just take a break and "sharpen the axe," you'd get twice as much done in half the time (at least!).
And even tho you tell yourself you don't have time to stop, we both know that if someone you love got in an accident tomorrow, your priorities would drastically shift and you WOULD take time away and let the pieces fall where they may...
I sincerely hope that it doesn't take a tragedy or close-call to get you to take time for what matters.
If you're like most of my client friends:
1) You're running yourself pretty ragged trying to keep everything going and it’s taking a toll.
I know because I’ve been there myself with health issues that finally forced me to slow down after going too hard for too long juggling business & family. I’ve seen it happen over and over with clients as well. The adrenaline drive that it requires to do keep going like you are is not sustainable and while I certainly hope I’m wrong, it’s very likely that if you don’t change your pace, you’re going to feel burnt out physically and emotionally to the point that you aren’t going to have a choice about it. I don’t want that to happen.
2) You have sweet and loving relationships that you treasure, but struggle to be fully present in.
I also know how fast kids grow up and that he’s never going to be younger or smaller than he is right now. I want you to look back on these elementary school days feeling grateful and proud that you made as much time for him as you did during these precious years.
3) You’ve built a strong name and brand for yourself and you have loyal customers.
But there are ways to change the way the business functions to make it easier on you without sacrificing profitability and quite possibly improving it.
4) You’re pretty alone in looking at the big picture of your business and life.
No matter how much support you have in your personal life or business, they can’t probably aren't looking at both and definitely can't tell you what’s right for YOU or what’s truest in your heart. Only you can do that...which means you’re the only one even TRYING to figure out how to make it allll work for you, and chances are, you’re so busy “putting out fires” on an everyday basis, you don’t have much time, energy, or perspective to find better solutions.
Whole-Life Strategy & Support for Evolving From Your “F*ck-I-Can’t-Keep-Doing-This-There’s-Gotta- Be-a-Better-Way” Kind of Business to Your “Holy-Sh*t-How-Did-I-Get-So-Lucky?-I-Didn’t Even-Know-This-Was-Possible” Kind of Life
Who It's For...
The Soulful, 7-Figure Entrepreneur Who's Lost Your Spark & is Looking to Pivot
You're a pro at what you do. You've got a team supporting you. You just need someone who can ask the right questions to help you flesh out your vision, find gaps in your assumptions and make sure that what you're creating is truly in alignment with the life you want to live.
The Spiritual Seeker Whose Life Isn't Keeping Pace with Your Personal Growth
You are fiercely devoted to your personal growth. You've got a high degree of emotional intelligence and you're always looking for ways to step into more of who you are.
Only your business and/or relationships are still a match for who you were five years ago instead of who you are today.
The Leader Learning in Love
You can be a powerhouse on the streets and a hot mess before you even make it to the sheets...
Whether you're single or committed, monogamous or polyamorous, I'll help you find the crossovers between your business & personal life to help you strengthen and improve both aspects of your life.
Wendy's Committed to My Success Like No One Else
"By the time I found Wendy, I'd been through many different programs, different offers from different people promising the moon.
I had loads of content thrown at me without any real connection TO me. Other people gave advice but had no real understanding of my business, no real capacity to help work out the strategy and get all the way into the nitty-gritty details of what is actually aligned with me, my heart, my offer and the people that I really resonate with.
And that's what I found in Wendy.
She knows how to build connection and she's got the resilience to be present in the difficult conversations so that you can get past your own hurdles, but also so you can create a really solid sense connection and work as a team.
I'm just blown away — the sessions we've had to knock stuff out have been SO powerful.
I've never felt more hopeful and supported. And even though there are some big decisions to be made, she's not backing off. It's not getting too difficult for her.
She's up for it and committed to my success in a way I haven't felt from anyone else I've worked with."
-- Mukti Mia Jarvis
The Work We Got Done on Day 1 Was Worth the Cost of the Entire Program
"I didn’t know it was possible to do this much in this time frame!
I thought there was no way we were going to make it through my list! It seemed so insurmountable but it wasn't!
The work we got done on the first day alone was worth the cost of the entire program!"
-- Krystina Amos
This Re-Brand, Photo Shoot, Lead Magnet Development, and Website Redesign is Just a Fraction of What We Got Done During Our Time Together
Before
After
Are You Going to Wake up 10 Years from Now Asking Yourself "Why?...Why Didn't I Work Smarter, Make More Time with the People I Love and Pursue What I Really Wanted Deep Down?
Feeling Satisfied and Proud of How You're Spending Your Time & Energy Right Now or Are You Going to Wake Up
"I Can't Keep Doing it This Way...But I Don't See a Way to Stop Doing it This Way..."
There are SO many good reasons things are the way they are and I absolutely understand that you are doing the best you possibly can...
Which is why I feel so much tenderness in my heart and am inviting you to work with me.
When we work together, you'll be reminded that:
Sharing yourself fully and vulnerably, in all your beautiful (and ugly) imperfection is all you really need to do.
Giving yourself permission to do what you REALLY want to do, in the way you REALLY want to do it, might just be the best way to catapult your business forward.
Done & done well enough, is far better than perfect.
You don’t have to figure it all out right now. Just work in “Short Cycles & Incremental Steps”.
It really IS possible to create a life built around your heart’s desires.
You should love and adore your clients and if you don’t, there is an elegant way to pivot toward ones you will.
It’s okay and possible for you to work less and earn the same or more.
Entrepreneurship and self-growth are mutually generative
Building a business that feels physically, financially, and emotionally sustainable to you personally is ultimately the best way to serve the people you are on this planet to serve.
Shall I go on?
Who I Am
I spent $60,000 one summer taking four people I love (besides me and my kids) traveling around Europe and when I got home, I bought a jacket at Goodwill for $9. It's a values thing. I don't want more stuff. I want more aliveness. For myself and the people around me.
And I'm here to help you figure out what that means for you.
Because I built the brag-worthy business and the picture-perfect life. I know intimately what it feels like to still be unhappy when you get there. I had the $19,000 webinar (back when everyone thought crossing six-figures would make them happy), but I'd never been more sick and fatigued.
I remember waking up in my dream oceanfront bedroom and rolling over to look out at the dolphins swimming by, but I'd never been more unhappy with my life circumstances.
So when I say that I know what it feels like to have checked all the boxes and still feel like something is deeply wrong, I mean it in a way that many people will never understand.
I have been there.
And I also found the way out.
But I paid a devastatingly high price. I went through a heartbreaking divorce, losing daily life with my kids for long periods of time, flying back and forth cross-country, month after month (still do!), walking away from a $160,000 a year business with my then-husband to live off credit cards for for a year and a half.
And yet, I've never once regretted taking those steps in the direction of what felt true and right to me.
And because I truly believe we are all doing the best we can based on who we are and what we've been through, I'm one of the more open-minded people you'll meet.
Whether it's exploring kink in the bedroom last night, feeling guilty for how you treated your kid last week, or telling me about the financial situation you were in last year, I'm here for it (and probably have a related story to share).
I work from the simple belief that there are no right or wrong answers in general, but there IS a right or wrong answer for YOU in any given moment and I'm here to help you figure out what that is.
I have the psycho-emotional-intuitive awareness to cut through your "can't's" and "should's" as well as the kind of mind that translates your big-picture desires into practical, doable next steps.
I find dynamite creative solutions where other people see only roadblocks. I ask great questions to help you clarify what you want to move toward, and I have a strong intuitive sense that lets me capture the essence of what you're about without you having to tell me exactly what you want.
I've been on the leading edge of trends my whole entrepreneurial life — EFT tapping, conscious parenting, pickleball, fusion partner dancing, open relationships (and I wore Alex Hormozi-style nose strips in my business videos well before he popularized them, too!).
I hope that we will work together for three, five, ten years...or maybe our whole lives in whatever capacity feels right to us in the moment.
This is pretty much how I hold all my relationships, business or personal.
I am committed to playing the long game. I am so committed to your unfolding that I'm happy to support you even if stepping away feels like the next best step for you.
I'm not here to lock you into a contract. I'm here to honor my own soul contract to whatever extent it overlaps with yours.
And I'm never gonna pretend to be anything different than I am.
Do you remember the old WYSIWIG website editors? It stood for "What you see is what you get"?
That's me.
I work through my feelings just like the next guy, but I'm pretty much the same person at 2:30am on YouTube as I am with my partner's Trump-voting father-in-law (who ends up hugging me goodbye and feels more cared for by me than perhaps anyone in decades). I'm just as unabashedly myself with my kids (swearing and all) as I will be with you in the living room of our airbnb on day two of the retreat.
That consistency, along with my non-judgemental nature is a large part of what creates near-instant safety when you meet me. It's why so many people, even ones I've literally just met, often say "I've never told anyone else this, but..." Because they can feel that I'm just being me and they sense that they'll feel heard, seen and accepted.
That's what I'm here for.
I'm not for everyone, but if you're reading this, I AM for you.
What We'll Do Together...
(Season after Season)
Get Support:
Emotionally
Strategically
Logistically
Assess Your:
Progress
Opportunities
Challenges
Assets
Stress
Attune to Your:
Aliveness
Inspiration
Intuition
Desires
Personal Needs
Evolve Your:
Branding
Copy
Offers
Pricing
Marketing
How My Approach Will Help You...
This is a Very Exclusive Offer...
I've never before put this offer out to my email list--let alone the general public.
I REALLY love and enjoy working with the people who truly make the most of the time and energy I invest in them. 🤗
You can cancel at any time, but my hope is that we will work together in this capacity for at least 3 years.
That said, I'm here to play the long game. And that means that I'm not here to lock you (or myself!) into a contract.
We'll keep working together as long as it feels supportive, rewarding and meaningful for both of us.
If we need to skip a few months or a year or two of working together, you can cancel at any time and I'll welcome you back with open arms to whatever my offering du jour is, regardless of how much time has passed.
I'll only be saying yes to the people who are the right fit to work me, and if that's you, you probably already know...
Let's start with one weekend and take it from there!
Client Quote
"During one of our working sessions, Wendy helped me NAIL a video I had tried over 40 times to record. And we did it in less than an hour.
She gives practical, specific, actionable feedback that is EXTREMELY helpful on the technical side, but she also has the intuition and emotional intelligence to help you deal with the feelings that are holding you back.
I highly, highly recommend working with her. ”
-- Rose "Slam" Johnson
Client Quote
"Wendy reads people exceptionally well. I’ve made more progress in my business in the short time I’ve worked with her than in the prior TEN years."
-- Cheryl Brunette
Contact Me to Get Started
If you're interested, please shoot me a text to let me know or ask any further questions, or go right ahead and register using the button below.
I want to save space in my calendar to work with you, so please confirm with me ASAP!
So Many Marketing People Just Don't Get It...
Their eyes will glaze over if what you do is too techy...
They'll look at you like you're crazy if you tell them you believe in divine guidance...
They lack the emotional intelligence and/or communication skills to have a nuanced understanding of what you're talking about...
They don't share a passion for the work you're doing, so they can't relate...
They don't have kids or health issues and don't understand why saying "my kid's sick" or "I'm feeling fatiged" usually means you aren't going to get ANY work done today...
They lack the vision to see what you want to create so it's hard for them to help you figure out the steps to get there... You ask them for a website, they ask you for the copy. You ask for graphics, they ask you what graphics you want #IfYouKnewThatYouWouldn'tNeedThem!
They can see the vision but don't have the patience to pay attention to the details that matter to you...
Well, let's consider that problem solved, okay?
You've come to the right place.
Not only do I welcome you here in all your fullness, I resonate with you.
I can meet and match you!
What We Have in Common...
Geeky
Emotional Intelligence
Passion & Enthusiasm
Communication Skills
Spiritual
Believe in Divine Guidance
Multi-Passionate
Big-Picture Vision
Attention to Detail
We're in it Together...
When you work with me, you don't feel lonely.
You have fun!
You feel connected.
You feel seen.
Heard.
Understood.
Cared for.
And supported.
...Emotionally AND logistically.
You know what I stand for, personally and in the world.
You know how I invite you to show up, in your personal life and in your business, right?
This is your invitation to make the commitment to yourself to weave more self-care, authenticity and aliveness into your business!
WHILE we get a lot done! 🙃
If you're ready to have more "Wendy energy" in your life AND have my brain on your business in a more regular, consistent way, I would be honored to have you join me for my Seasonal Evolution Solution...
What Clients Say...
The Plan
Approx 2 Co-Working Days per Session
We'll work together for 2-3 days at a time, depending on our schedules. We can plan as far in advance as you need, but we can also go with the flow and adjust as needed.
3-4 Sessions per Year
We'll plan to meet approximately every quarter, but we can adapt to accommodate your schedule. It's usually quarterly for the first year or so, and then can reduce in frequency once we get "caught up" on a lot of what's previously gone unaddressed.
Communication that Flows
It will be a combination of in-person retreats and zoom calls/screen shares, phone calls, audio messages and text message as needed and as makes sense for where we are in the project, our availability and our energy levels.
2-8 Hour Working Days
We'll work together 2-8 hours at a time, with breaks as needed to make huge progress in not-a-lot-of-time.
Wendy Reminded Me Who I Used to Be
"I just had a huge aha moment!...Priceless! Thank you! You have helped me out so much! I just got a session booked while I was traveling and they paid up front! It is rolling in thanks to your trainings! I am forever grateful!
When I was younger I lived my life the way you describe. I always believed in The Universe and never questioned how I would get anything done. If I wanted it, I went for it. I believed and I received...But I lost that way of being along the way. Got scared and built walls. Thank you for reminding me of who I used to be, how it all works and how to have faith.🙏🏼"
-- Melissa
You Should Definitely Sign Up!
"Wendy's style is good medicine for me. Her joy is contagious and I’m grateful for all the re-frames! If you’re on the fence, you should definitely sign up!"
-- Anne Marie Talon
The Work We'll do...
Depending on your needs, we'll do some or all of the following...
Brainstorming Solutions to Your Challenges
What's stopping you from what you want to do?What have you already tried? Why didn't it work? What exactly does it need to do for you? Have you tried this idea?
I can help you think through it all.
Planning Your Content, Course or Curriculum
What do you want to include and what should you leave out? In what order should you present things? How can you organize it so it makes sense and is easy to follow?
I can help you plan it all out.
Drafting Your Copy
Who exactly are you writing to? What should you say and where should you say it? How can you say it in a way that is clear, authentic, compelling AND effective?
I can help you write it.
Designing Graphics for You
What graphics do you need for your project? What's the branding going to look like and feel like? What colors and styles do you want to use? How can you create them quickly and easily?
I can help you do the branding & design the graphics.
Editing Your Website
Which platform should you use? How do you create it in the platform you've already got?
Why can't you get rid of that white space between those two objects? How do you link it to your newsletter?
I can help you plan it all out.
Planning Your Funnels
What are you selling? What are you giving away for free? What are you upselling into? What's your tripwire going to be? What should your emails promote?
I can help you outline it all.
Forming Requests & Boundaries in Your Relationships
Figuring out how to care for yourself while being in close relationship with others is a nuanced practice. And authentic requests and boundaries are a foundation. But it can be tricky to know exactly what to say or ask for.
I can help you figure out & say just the right thing to care for yourself well without taking rash action.
Navigating Your Personal Relationships
Your parents. Kids. Your romantic partner. Your client. Your assistant. The guy at the grocery store. They can all bring up feelings in one way or another and I am here to
I can help help you sift through those feelings to better understand what they are, where they're coming from and what to do about it.
Exploring Your Identities
Your likes, preferences and desires will evolve over time (as they should). You may find yourself feeling attracted to new people, feeling curious about different identities or feeling drawn to new ideas, activities or ways of being.
I can help you feel comfortable naming those desires and figuring out practical steps to explore them if and when you are ready.
My Values
I believe we are each being DIVINELY GUIDED in our mission on this planet.
I believe we get flashes of insight into our future, but that often we don't (and can't know) the reasons we are being inspired to do any particular thing. I believe that often the best way to make use of the sh*t we've lived through is to use it to share our knowledge, experience, and compassion to guide and be present for other people who are in a similar situation.
I value AUTHENTICITY, COMPASSION, SELF-CARE, and CLEAR COMMUNICATION over just about everything else.
This is a place where we practice honesty that's rooted in care for ourselves and each other. This is a place where we speak up about when something doesn't sit right and where we honor our tiredness by, you know, actually resting? This is where we practice self-connection so that we can give an authentic YES or NO and share intentions without making promises we can't keep.
I value INSPIRATION and ALIVENESS over "Rinse & Repeat".
Your approach might seem confusing or chaotic to other people. But I know that because YOU are the source of the inspiration, there IS a logic and relationship between everything you create, even If it isn't clear now how they are related yet. In time, it will become clear. In the meantime, you've gotta be willing to trust your inspiration and keep following your aliveness, even (and especially) when things get challenging.
And We'll Work through the Feelings, too
Of course, this isn't just about getting sh*t done, there are plenty of feelings to navigate throughout the process as well. In fact, often it's our feelings that are KEEPING us from getting it done.
That's why you can count on me to draw on all these tools as we need them to help us along as well:
Nonviolent Communication (NVC)
This is woven in to every interaction we have. I'll reflect back what I'm hearing about how you feel and it usually helps you feel understood in a way that lets you drop down into your deeper feelings.
Emotional Freedom Technique (EFT) Tapping
This is my go-to when you're feeling stuck/blocked about working on something, or when you're having a hard time getting over a past experience. It's kind of like magic.
Intuitive Questions
I'm going to ask you a lot of questions. Every question I ask gives me clarity and insight into your desires, motivations, needs and challenges, even or especially when the answer is "I'm not sure..."
Emotional Attunement
I'm watching you, my dear. If we come back from a lunch break and I feel a shift in your energy, I'm gonna ask what happened. I am constantly tracking your energy, engagement and emotions to glean insight.
Brave Honesty
If I think you're BSing yourself, I'm gonna say so. If you're telling me you need help with your business but you are out of integrity in your personal life, I'm gonna call you on it. I'll be kind, I'll be caring, but I'm always gonna call it how I see it.
Tender Tears
If we work together long enough (like an hour?) chances are, one of us is gonna end up in tears (of gratitude at least). That's the beauty of being real and vulnerable with each other. All your feelings are welcome with me, in fact, they're a precious gift.
What's NOT Included?
This stuff is just not in my wheelhouse...
Search Engine Optimization (SEO)
I can point you to some resources but this is NOT my specialty. If SEO is critical to your business, hire someone else who will do it right.
Social Media
I can help you think of ideas to post, or help you design a template for your graphics, but I go in and out of running a social-media-free business so I'm not up to date on the latest trends.
Proofreading
I'll do my best but I can't guarantee that I'll catch every typo.
Please excuse the typos on this page, and then...
Done is better than perfect.
About Wendy...
In her signature coaching programs, Wendy Garrido inspires smart, emotionally-intelligent, self-growth-oriented entrepreneurs to evolve your business & life in directions that feel like fun and freedom.
She’s known for her brilliant-but-casual, compassionate and open-hearted, no-BS style.
My pronouns are she/her unless we're in a queer space, in which case I appreciate they/them.
I have BAs in Psychology and Economics from the University of Chicago.
I/m an Amazon #1 bestselling author and a two-time gold medalist at the USA Pickleball Association National Tournament.
My second book is due to be released in late 2016, as well as the board game I've designed!
The first thing I did after college was Google "How to start a magazine" and taught myself everything from InDesign layout to HTML and CSS to publish a conscious parenting magazine with a monthly print circulation of 30,000 copies.
By 2016, I'd marketed my then-husband as the world's first full-time pickleball coach. We built our business to $160,000 a year on the back of a book I wrote in six weeks while in the second trimester of my second pregnancy.
We built that email list to 20,000+ engaged subscribers without paid advertising and made nearly $20k on the world's first pickleball webinar. (And our first webinar at all!)
I like to say that we charged more for pickleball coaching than anyone in the history of the universe ever had because the sport was so new and no one was offering this kind of premium, high-touch, individualized coaching.
I've been doing deep personal growth work since I was a teenager, drawing on EFT tapping, Nonviolent Communication, Family Constellations, Internal Family Systems, meditation and somatic awareness, and perhaps the biggest personal growth multiplier of them all: Ethical non-monogamy.
I have worked with clients privately for nearly two decades, and they almost all have a few things in common. I work with people who know something has to change, can't quite see what it is yet, and are primed to move faster than they ever expected once we find the clarity they need.
My clients tend to be too smart, self-aware, and committed to their own sense of aliveness to keep pretending that the life they've built is making them happy when it's not.
If you're someone who's accustomed to the particular loneliness of being either the smartest or the most emotionally-intelligent person in most of the rooms you walk into, you'll find working with me to be a refreshing change of pace.
CONTACT